Clever tech and a new look for SeatPlans.com
Our work 01/11/2009
The recently launched SeatPlans.com is a site we’re particularly proud of. It’s a novel idea that allows flyers to read and share views on the best aeroplane seats. It shows users the best flights, airlines and seats on any journey around the world, based on reviews and ratings submitted by consumers, as opposed to comparing flights simply on price alone. Something important to a lot of flyers, and particularly frequent flyers.
New site launched for Crisis
Our work 30/09/2009
We're as proud as punch to launch something very worthwhile: a website for the national homeless charity Crisis. The charity came to us to help them launch a site that would encourage people to campaign, donate, fundraise and volunteer. After our work with the Homeless World Cup over the last few years, it was a natural progression for us.
New site for start-up SaniPost
Our work 24/06/2009
We've just launched this rather smart website for Nettoyer Media, to promote their new public SaniPost units. We first met them about a month ago, and turned the project around in just three weeks to coincide with their launch. Our work is also driving the overall brand strategy of the company.
New site for the Digital Artist Awards 2009!
Our work 09/04/2009
We've just launched a rather exciting and colourful new website for the Digital Artist Awards 2009, sponsored by Intel and organised by the publisher of Computer Arts, .net, 3DWorld and ImagineFX magazines.
It's a great honour for us to be invited to build the site for this high profile industry event.
Pro and amateur designers, animators and FX supremos worldwide can register and upload their favourite works, together details about how they created them and team photos. There's even a 'Rising Stars' category open to under-16's, and a range of inspirational live masterclasses, kicked off by Dave Gibbons of Watchmen fame.
Loft launches AAtravelshop.com
Our work 07/10/2008
We’ve just launched a brand new online store for the UK’s Automobile Association, and it has to be said, we’re very proud of it!
It’s jam-packed with travel books, maps, atlases, car accessories and other driving-related products – about 1000 in all. We’ve given the site lots of user-friendly design and tech features to help customers find what they’re after, including a very smart Map Finder and plenty of interactive maps.
SeatPlans.com takes first flight
Our work 01/10/2008
In two smooth hours yesterday we launched SeatPlans.com – a brand new site for frequent flyers to read and share views on the best aeroplane seats for your money. The team at Business Traveller have prepared stacks of content, photos and seating diagrams, while here at Loft we’ve been busy with all the social technology, interface design and clever rankings algorithms.
Been flying lately? Share your opinions at www.seatplans.com.
New trade site for Lena White and OPI
Our work 28/09/2008
OPI nail varnish is the serious, high end stuff. It’s used by celebs, pros and savvy consumers worldwide, and is hugely respected. Lena White is their UK distributor of 25 colourful years, and we’ve just completed a brand new trade website for them to show off their equally colourful range of lacquer, manicure, pedicure and related beauty products to the industry.
No link for this one – it’s trade only – but if you’re in the UK you can browse and buy direct at www.lenawhite.co.uk, while international customers should stop by www.opi.com.
Asia Edition for Business Traveller
Our work 22/09/2008
This week we launched the new Business Traveller Asia website. Similar in scope to BusinessTraveller.com but targeted at the Asia-Pacific market, it offers stacks of news, reviews, city guides and community features for the jet set!
The roll-out relies heavily on the new multi-site technology in Matchbox, where content, advertising, user data and metrics can be managed centrally across your whole portfolio of websites.
Take a look at www.businesstraveller.asia
MyFavouriteMagazines.co.uk launches
Our work 19/10/2007
MyFavouriteMagazines.co.uk is the online subscriptions site for Future – one of the world’s leading publishing companies, and owner of such legendary titles as Total Film, T3, Metal Hammer, Edge, PC Gamer and many more.
Over the last three months we have been analysing, redesigning and rebuilding the entire site with Future’s marketing team, to convey the excitement and energy of magazines, to commercialise the sales story and to streamline the buying process.
