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News & insights

The latest updates and ideas from the world of Loft

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Tech in the time of Covid-19

Amid the global uncertainty, right now one thing is very clear: in this crisis, we are turning to tech like never before. Worldwide, at every level from private life and business to the state and…

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Loft wins funding award with Moorfields Eye Hospital and UCL

We can finally reveal that we’ve been awarded a research and development grant by the UK Government, via Health Data Research UK, to work with Moorfields Eye Hospital and UCL. Our remit is to explore…

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New Relic as an aid to massive scalability

We have a number of large scale projects on at Loft at present, and with this in mind massive scalability is one of our primary areas of new research and development. We are looking at…

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Loft at WeAreDevelopers, Vienna

The annual conference circuit is a vital source of information and inspiration for Team Loft on the latest thinking and insight in our areas of expertise. This month we were at WeAreDevelopers in Vienna, Austria – the…

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Researching Darwinian Artificial Intelligence

Loft engineer Jan Svoboda is studying Grammatical Evolution – a technique that mimics biological evolution as described by Darwin, to create new software. It’s able to generate computer code based on user-defined cost functions, such as unit…

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Introducing behaviour driven development

We’ve been using Behaviour Driven Development (or BDD) internally at Loft for a while, and the other day we had a super interesting conversation with a client about it too. Essentially BDD is a set…

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OFF3R, the alternative finance platform

After six months of hard work, we’re thrilled to announce the launch of the brand new alternative finance platform, OFF3R. It’s been a few months since our last update – we’ve had our heads down here at Loft…

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Loft open house @ London Tech Week

We are excited to be holding this event as part of London Tech Week 2016 – to share with you a glimpse into the future of both software and product design. Loft team members will…

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Cyclescheme: 500,000 new bikes on the road

We create the technology that has helped Cyclescheme become a FastTrack 100 winner, a Smarta 100 winner, and cycling industry leader. The challenge Cyclescheme had a concept to enable independent bike stores to facilitate a…

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Loft wins Women in Sport pitch

Team Loft have won a pitch to work with Women in Sport to develop their digital capabilities. The charity works with bodies such as Sport England as well as private business and consumers, to make…

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Homeless World Cup: 22 million content impressions

Combining sport and technology to engage 250,000 for social good. The challenge The annual Homeless World Cup tournament brings together 700 stars to represent their nations in 10 days of fun, fast-paced, life-changing football. It…

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Cycle to Work day 2014

September 4th 2014 is the big day, and following the event’s success in 2013 Loft is on board once again to help make this year an even bigger success. This is an all-round feel good…

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Mobile commerce for Ready Steady Store

Ready Steady Store is working in partnership with Loft to make a digital mark on the self storage industry. Recently, we’ve been focusing on improving Ready Steady Store’s mobile site experience to take advantage of…

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PHPUnit Essentials by Zdenek Machek

A massive ‘Hurray!’ to Loft engineer Zdenek on the publication of his book. PHPUnit is a key industry tool for ensuring quality and reliability of code through automated testing. Here at Loft, we integrate it…

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RAR Finalists for Digital Strategy

We’ve been shortlisted in the UK Top 10. Thank you all! At Loft, we’re all about creating awesome web technology that helps our clients continually drive their businesses forwards and lead in the digital era.…

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Voted #5 in the UK! Thanks folks…

Thank you to everyone who voted for us in The Drum’s Independent Agency Census 2014. It was just awesome to learn over a breakfast conference in Chancery Lane this morning that Loft has been voted…

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We’re in the top 10 for digital in London

Just a quick note to say that as of today, we’re ranked in the top digital agencies in London at the Recommended Agencies Register, with an average rating of 92.7%. This is based on anonymous…

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250,000 miles pledged for Cycle to Work Day

Tens of thousands joined, including a few famous names. Trending on Twitter. Yesterday was Cycle to Work Day, organised by our long-standing client Cyclescheme. We put up a site with a little app to promote…

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Spilling the Beans, revisited

Blog revamp to help world’s sixth-largest professional services firm engage the best graduate talent in the UK. We’ve just launched a quick, clean restructure and makeover of Grant Thornton’s Spilling the Beans blog in the…

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Loft rated 91% by clients

Our clients have rated us anonymously, we’re in the top 20 for digital in London. Just a quick note to announce that Loft is now featured on the Recommended Agencies Register, in the top 20…

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Loft – Testimonial carousel (sector: all)
  • “A key factor in Cyclescheme’s success… I would absolutely recommend their services.”

    Harmeet Chhabra

    Senior Director, Engineering, Blackhawk Network

  • “Everything achieved on time and on budget, with very easy collaboration. You couldn’t ask for more.”

    Woody Sabran

    Senior Manager, Cyclescheme

  • “A fantastic collaboration – couldn’t have done it without them.”

    Abi Hannah

    CEO and Co-founder, Aura Fertility

  • “Loft has helped us to bring our work alive so we can get more people involved in our mission.”

    Phil Power

    Head of Communications, Crisis

  • “Never failed to deliver on what was required, and always looking to push the creative boundaries.”

    Kurt Edwards

    Digital Commercial Director, Future Plc

  • “Working with Loft is transforming our ability to engage with patients around data.”

    Professor Andrew Webster

    Chair of Molecular Ophthalmology, UCL, and Consultant Ophthalmologist, Moorfields Eye Hospital

  • “A fundamental strategic partner in Cyclescheme’s outstanding growth.”

    Laurence Boon

    Product Manager, Cyclescheme

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