Campaign site with integrated video, social and competition for this major tech brand launch.
We have just completed site to support electronics giant LG’s global marketing campaign for the launch of its new Cinema 3D Smart TV.
The site is designed as a click-through destination for LG’s huge advertising campaign around the launch, running on the T3 and TechRadar networks, and its objective is to generate Facebook Likes and Twitter activity around the launch, and to collect marketing data through a competition to win a 3D TV. The site also brings in content, video, social discussion and newsfeeds.
This is the latest in our ongoing collaboration with Future Publishing, which has included sites for Samsung, the TotalFilm Awards and T3, among others. Take a look here.
Date posted13 October 2011
1 min read
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